If you’re tired of brittle, frayed hair that is constantly breaking, then it’s time to try Redken’s powerhouse acidic bonding concentrate range. It’s been hailed as a game-changer by beauty influencers, hairdressers and industry experts alike for its ability to repair damaged strands and instantly make them look healthier-looking.

The Redken acidic bonding concentrate collection consists of five products, including the intensive pre-shampoo treatment, sulfate-free shampoo, sulfate-free conditioner and leave-in treatment. The Intensive Pre-Treatment is applied to damp hair and left on for a minute before you lather up with your regular shampoo, and it’s designed to strengthen weak strands and prevent them from breaking during the wash cycle.

It’s also formulated with alpha hydroxy acids, which helps to soften the cuticle and reduce the appearance of fine lines and wrinkles. As for the shampoo and conditioner, they’re both sulfate-free, low-pH balancing formulas that cleanse without stripping the hair of its natural oils. The sulfate-free shampoo is especially gentle, and it’s safe to use every day. The sulfate-free conditioner is a rich, luxurious formula that’s specifically formulated to repair all types of hair damage, while the leave-in treatment helps to seal and protect against future damage with its acidic pH formula.

Redken’s acidic bonding concentrate is especially beneficial for those who dye their hair, as the low-pH formula helps to defend against color fade and maintain a healthy, vibrant hue. The acidic bonding concentrate also contains amino acids and plant-based acids, which help to nourish the hair and protect it against dryness.

If you’re looking for a more targeted approach to repairing broken bonds, then you can customize your acidic bonding concentrate routine by adding the salon exclusive concentrated protein and moisture treatment. The treatment is formulated with a combination of protein and hydration to deliver intense nutrition and conditioning for damaged hair, while also improving breakage reduction by up to 2x.

The salon exclusive acidic bonding concentrate can be added to your routine at any point during your regular treatment, but it’s especially effective when used in conjunction with the Intensive Pre-Treatment, the sulfate-free shampoo, and the acidic bonding concentrate conditioner. Using all of these together helps to dramatically improve your hair’s strength, texture and resilience. And with just a few uses, you’ll see a significant improvement in the appearance of your strands, making them visibly healthier and stronger-looking.

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